To create a blog and using SEO, Goolge AdWords, Google Analytics and Google Webmaster Tools to rank higher in Google and attract our target audience. As part of a class project, I chose to make a blog on Wedding Planning advice in Miami.
The blog is purposefully called planmywedddingmiami.com. I used social media (facebook and twitter) to attract a wider audience and produced all content myself. In turn, I attempted to optimize keyword density for SEO purposes. I monitored all my traffic using key analytics reports. The results of my analytics are compiled in my Media Kit. In addition, with a set class budget of 10 dollars, I used keywords to run advertising.